The CMO Conundrum
Hong Kong
11:00am // Thursday 13 May 2021
CMOs - you can't be everything to everyone.
What is the role of a CMO? Customer champions, capability builders, chief storytellers; frontline defenders of the brand, stewards of internal morale and culture and drivers of company growth initiatives—the list goes on. The truth is, you may be able to excel at one or two of these hats, but you can’t wear all of them all the time.
Join us for a candid and honest conversation with a panel of expert Chief Marketing Officers. Together, we'll explore how you can align with CEOs and the Executive Team to understand your business needs and enable-long term success for yourself and your company. Our panel will share their knowledge and experiences, arming you with the insights to take that next step from Senior Marketing Leader to Chief Marketing Officer.
Natalie Truong, CMO, Mercer (host and panelist)
Julie Purser, VP, Loyalty and Partnership APAC, Marriott International (panelist)
Pierre Cheung, SVP & GM Asia at ViacomCBS Networks International (panelist)
Timings: 11am HKT/SGT I 7am UAE
Members: Your place is complimentary as part of your membership. Book now via the button below.
Non-members: £25 / 260 HKD / 46 SGD. Register your interest below and a member of the team will be in touch.
Venue
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