Joss Davidge, managing partner of brand experience agency BEcause, continues his weekly quest for great marketing ideas.

Michael Welch, the founder of Blackcircles.com, the UK's leading online tyre retailer and Business Insider's Young Business Leader of the Year 2012, speaks to Elen Lewis, The Marketing Society's editor about his grandad, why data is better than re

The world of the guru is gone. So told us Doug Hall, as he opened the conference with huge energy and passion.

Sainsbury’s and Channel 4 collaborated in a unique endeavour – scale sponsorship of the Paralympics, with no involvement in the preceding Olympics. Their activity was much more than broadcast sponsorship of the coverage of the Games themselves.

Mobile devices are now firmly established as competitors to conventional media channels in the UK, according to research commissioned by Weve.

The initial response to the IPCC report of the human effects on climate change has now died down. Time, maybe to assess its impact outside the myopia of the media spotlight.