Content Library

Social norms and conformity - part 1

"Men, it has been well said, think in herds; it will be seen that they go mad in herds, while they only recover their senses slowly, and one by one.”
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Invisibility of queer women in advertising

It seems that the media is okay with female queerness only when it does not stray too far from the accepted aesthetic of femininity
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Man, I’m more than a woman

If brands leave gender targeting in the past where it belongs, they’ll find themselves creating products that really resonate with people today.
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Personalization: Fact or Friction

It’s time to examine why personalization remains mostly a fantasy. And ask ourselves, is it even a good idea in the first place?
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BBC's Ben Thompson on quality journalism and planning for 2018

We interview BBC's Ben Thompson about fake news, how businesses can plan for 2018 and his own career risks.
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