A former GM of Frank PR Scotland, Claire has over 15 years of consumer PR experience working with category-leading brands including Red Bull, Paddy Power, Innis & Gunn, and Penny Skateboards. Claire loves nothing more than dreaming up creative campaigns, crafting earned media strategies and activating big, multi-channel ideas. Her expertise in creative PR ideation has led her to work on high profile campaigns that have dominated the global news agenda, earning unrivalled exposure and authority for her clients.
While Creative PR is nothing new, it is a crucial component for telling and shaping your brand story. PR remains