The Marketing Society 2022 Awards: Entry Kit

Recognising the best in marketing excellence across our industry

The Marketing Society is delighted to launch our 37th Awards, recognising the best in marketing excellence, brand leadership and personal achievement across our industry.

The Marketing Society Awards set the standard for marketing excellence in the UK and have been widely recognised as the leading marketing awards since they were first launched in 1985.

    "These awards aren’t just about marketing excellence," says The Marketing Society's CEO, Sophie Devonshire. "They’re about celebrating the huge contribution that we, as marketers, make to our organisations and ensuring they remain innovative and relevant and leading success.  Now, more than ever, the ability to be creative and commercial as well as to make things happen is needed in order for business and the world to flourish."

    This year, we're looking for the work of brands and agencies who can demonstrate the power of marketing excellence, and the marketing stories that can inspire us all and make us proud to represent the industry. Here are three reasons to enter this year's Awards:

    1. Peer recognition. They are the only marketing awards to be judged by a panel of brand-side marketers
    2. Ammunition. Contribute to the wall of evidence of marketing's effectiveness
    3. Kudos. Winning Awards and being part of the process helps you retain top talent and recognise achievements 

    Entry Kit 

    We have put together a handy pack to guide you through the entry process. Whether it's your first time or you're a seasoned pro, here's everything you'll need to enter The Marketing Society Awards 2022.

    1. Brand Communication (Large) - O2, VCCP

    2. Brand Purpose - Nationwide Building Society, VCCP & Wavemaker

    3. Brand Revitalisation - The National Lottery/Camelot, Adam&Eve DDB and Vizeum

    4. Business to Business - Starling Bank, Wonderhood Studios

    5. Creative Use of Media (Small) - Tesco, Mediacom

    6. Creative Use of Media (Medium) - Heinz, BBH

    7. Digital Strategy - Mermaids, RAPP

    8. Effective Use of Insight and Data - Anusol, MSQ Partners

    9. Enhancing Customer Experience - Stannah, Zone

    10. Innovative Use of Technology - Hong Kong Observation Wheel/ AIA, Agenda Consulting

    11. Relationship Marketing - Tesco, BBH

    12. Strategy: Springboard to Success - Unilever, The Forge

    13. Marketing for Good - RNIB, The&Partnership

    14. Sustainability - Birds Eye, Cirkle

    15. Response to The Global Pandemic - McDonald's, Leo Burnett

    16. Championing Diversity & Equality - Essity: Tena, AMVBBDO

    17. Bravest Team - Bodyform/Libresse (Essity), AMVBBDO

    Choose which of our exciting categories to enter


    Discover our 2022 Judges

    Our awards are judged by elite marketers who are all working at the leading edge of marketing. Together they represent a cross section of the most successful brands in the UK. The judging panel is led by our President Syl Saller, former Global CMO, Diageo. You can view the full panel here


      Key Dates

      • Entries Open: 10 November
      • Entries Close: 4 March
      • Judging Day: 20 April
      • The Awards Ceremony: July