We partnered with Google to investigate where the skills deficiencies lie in marketing...

The threat of melanoma skin cancer is a growing issue in Australia.

Everyone’s talking about insight. So what is an insight? It is a discovery about the market which can be acted

While the timing of the Pirelli Calendar turnaround leaves a cynical aftertaste...

Recently, I was involved in a digital marketing conference called DA University...

Creative Culture took a look back at their favourite funny Christmas ads from the US, Italy, Cyprus, Germany and the UK. 

I was delighted to be invited to present to a group of prisoners at HM Prison in Greenock last week.

We partnered with Google to investigate where the skills deficiencies lie in marketing...

Pitches are an exciting opportunity to change the direction, or the dynamics, of a strategic relationship...

I want to tell you about something I am very excited about –it’s so simple yet so powerful, marketers are

This Christmas we are being subjected to the usual schmaltz fest. 

The Marketing Society Conference is always a chance to get out of the office for a day, bump in to some old friends...

When Oscar Wilde coined this saying, he might have had business meetings in mind.

In this year’s conference, duo Dan Ariely and Anne-Marie Farrell presented real world applications of how to put behavioural science theory into practice.

Brand Finance puts thousands of the world's biggest brands to the test every year, evaluating which are the most powerful and most valuable.

I’m offended. I’m offended by all the people who keep saying they’re offended. Actually, I’m just bored of it. Really bored of it.

Why make things shorter than necessary if you're not paying for paper?

When I started on foundation at East Ham Tech, I wanted to be a fine artist.

We don’t just expect Wi-Fi on planes now, we demand it. We demand high-speed Internet that never drops, as we hurtle through the sky at 400mph...

Attention stops being paid, compromises are made, quality goes down.

Expectations aren't met.

Expectations are lowered.

Customers drift away.

Budgets

‘What on earth do you think you’re doing?,’ snarled the imperious, plump little woman from behind her clipboard.