Dancing and singing to “Never Gonna Give You Up” by Rick Astley was not what I expected from my first Changemakers event, yet it seemed strangely fitting as we all got to our feet, proving the power of a clear message. And the lyrics felt like a rally cry for the entire marketing community.
Hosted in the Old Singapore Parliament Building - now The Arts House Singapore - the dynamic Chair of The Marketing Society Singapore, Gita De Beer, kicked off what has become the most engaging event of Singapore’s marketing community.
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