We interviewed our New York Chair Margaret Molloy, Global CMO at Siegel+Gale on big risks and hated business expressions.
What’s your golden rule?
Execution is the ultimate differentiator. The business world is full of great ideas, many of which never see the light of day because of leaders’ inability to bring them to life.
Who has been your biggest influence?
Nitin Nohria, the Dean of Harvard Business School, was my LEAD (leadership and organizational behavior) professor. Professor Nohria impressed upon me the importance of human behavior, incentives and culture in leading an organization and effecting change.
A big part of leading as a CMO is being a culture carrier. Company culture is the one true advantage that cannot be copied. The ability to model culture, and rally people behind company purpose and values, is a constant goal for me.
What is your most hated business expression?
“We’re a one-stop shop. We do everything.” It’s impossible for any company or executive to be truly excellent at everything. Focus matters.
How can marketers be braver?
Simplify. It’s brave to say no. Have the courage and conviction to identify and focus the top priorities and disregard the extraneous.
What’s the biggest risk you’ve taken in your career?
Moving from the client to the agency-side. The risk has paid off because I now have a much broader perspective on marketing and what it takes to build a great brand.
Which leader do you admire most and why?
Maya Angelou. Her wisdom is something I aspire to.“At the end of the day people won't remember what you said or did, they will remember how you made them feel.”
What’s your favourite word?
Tell us a secret
It’s not a secret, but I’m the creator of #WearingIrish. Follow me on Instagram for a look behind the scenes.