Think piece

Bias in the Spotlight: Status Quo Bias

Status quo bias is a preference for the current state of affairs.
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7 ways to build your brand identity

Ambitious brands need to do more than just get noticed - they need to get famous.
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10 things we learned in October

From China's best Obama impersonator to what happens when vegetarians get drunk.
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Global Goals charity auction: two prizes up for grabs

Towards the end of every year we hold a charity auction in aid of a worthy cause.
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Letter from Singapore: leadership and the talent challenge

Here in Singapore, we have been discussing the urgency and importance of building teams of talented and effective people.
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Is the 'sharing economy' the future for brands?

Collaborative consumption - often using technology to...
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Simple questions for writers

What is it for? If this piece of writing works, what will change? What action will be taken?
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Five ways to automate and organise your life

I’ve wanted to write this blog post for a while, as I use so many different apps, websites and applets to organise the way I work and juggle homelife (everything from Evernote to Pocket), but there’s one that I just wouldn’t be without – and I’m s
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Hive: Building a blueprint for collaboration

Tom Guy from Hive, a British Gas innovation, discusses how collaboration is the key to turning the smart home from a 'nice to have' to an 'essential to have'.
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Bias in the spotlight: Mental Accounting

The concept of mental accounting, first identified by the economist Richard Thaler, shows how we have a natural inclination...
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