Maltesers, the chocolate balls with a light honeycomb centre, hold a unique place in British hearts.

This is the story of the successful launch of one the most innovative ideas ever conceived in the UK insurance market.

The alarming statistics are that a third of children who are sexually abused by an adult report that they did not tell anybody else about it at the time.

The British & Irish Lions represent the pinnacle of northern hemisphere rugby and is a unique sponsorship in international sport. It represents a once in a lifetime experience for players and fans.

This paper tells the story of the 2013 John Lewis Christmas Campaign. Around a single creative theme – give someone a Christmas they’ll never forget – was created a wealth of brand activation.

An innovative series of live Twitter games to entertain their followers; driving advocacy and awareness of their products and brand. Pushing the social limits

Trelleborg Marine Systems (TMS) is a global engineering firm that designs, produces and installsequipment that protects commercial ports and shipping vessels. Key to TMS’ product offer are marine fenders.

At the heart of this paper is a story of how Mercedes-Benz devised a research methodology that revealed the true, unbiased biological response to driving our cars.

In 2013 Macmillan Cancer Support launched a new campaign around a striking new idea: No One Should Face Cancer Alone.  

We have selected winning ideas from the major international awards programmes and invited panels of senior marketing and creative judges to score them online before discussing them at a series of dinners.