As part of an ongoing annual series to celebrate International Women's Day, we reached out to our community to ask them about the positive changes they have seen so far and what more we do both as an industry and as individuals.

Being menopause-friendly means introducing long-term, sustainable change in your workplace, creating and fostering an inclusive culture for everyone to be at their best. 

It’s World Menopause Day, a time for organisations across the globe to come together and raise awareness of menopause and how to support people in our workplaces and beyond. 

Nick Liddell shares what he learnt at The Marketing Society Book Circle, where we delved into the book 'Brandsplaining' by Jane Cunningham and Philippa Roberts.

Here are seven guiding principles to tell more modern and constructive marketing stories within the world of women’s sports.

Since the reversal of Roe v Wade, I’ve shed many tears watching the horror, sadness, and processing happening amongst my friends.

The menopause is a huge part of the lives of all of us yet it becomes a taboo subject, whispered by those only who have experienced it. This is particularly true in the workplace, where that secrecy creates untold damage. So where did this taboo come from?

At Lucky Generals, we were one of the first companies to put an official miscarriage policy in place in 2020, outlining the support and paid leave that both women and partners can expect. This has been a small but important gesture. 

73% of women experience bias at work—yet less than a third of employees are able to recognize bias when they see it. It's up to all of us to think about what we can do individually to create a more equal world and come together as a powerful force for change.

As ‘rare as unicorn tears’, was how Jane Evans described the devastatingly low number of women over 50 in our industry. It begs the question of why everyone is working so hard to bring young women into the industry, and then spectacularly failing them every step of the way.