finance
The Marketing Society Global Awards 2026: Brand Experience Creation
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Brand Experience Creation Highly Commended - Operation Blue Heat by Takis (Grupo Bimbo) & Quantum
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The Marketing Society Global Awards 2026: Brand Experience Creation
On 9 June 2026, in London, we celebrated the 41st Marketing Society Global Awards. Brand Experience Creation Highly Commended - How Monzo Re-Wrote The Book On Financial Trust by Monzo & BBH
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What CFOs Actually Want from Marketing Leaders
A practical, first-hand guide to why marketing and finance misunderstand each other and how marketing leaders can reframe their language, thinking and approach to build genuine credibility with CFOs.
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Government gets serious about consumer protection
The rising cost of living and recession is already changing financial habits and pushing consumers to find new ways to manage and make their money go further.
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Bank marketing = Big data + Hyper-personalisation
Customers increasingly expect that interactions with their bank will be as sophisticated, immediate and personalised as their experiences with other industries – such as retail (e.g., personalised recommendations), transport (e.g., ride hailing) and hospitality (e.g., home-sharing platforms).
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TSB Pete Markey's tips for avoiding fraud during Covid
The challenges of Covid 19 and the lockdown have been felt right across the UK and it’s been particularly disheartening to see how fraudsters have used this situation...
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BÓ bank is no bank
High street banking group RBS’s closure of its new digital bank Bó shows the risks of launching new brands to compete with smaller ‘insurgent’ brands.
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The hidden drivers of persuasion in retail banking
It’s the 10-year anniversary of the financial crisis and the retail banking sector is still experiencing cynicism and negative media coverage.
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