Like many good ideas, MAD//Fest came to fruition in a pub.

“Being braver” comes in many different forms and once again proved a great way of weaving together a consistently entertaining stream of stories.

These quotations, stories and anecdotes can be attributed to the fantastic speakers at the Braver event in London.

The comparative ‘r’ in braver refers rather resolutely to the resounding success of this bravest of precedents in raising the bar, while relishing and reaching beyond rivetingly reliable resources towards the ever elusive superlative.

Whether your bravery results in failure or fame, do it magnificently, playfully and gracefully.

In extraordinary situations we can see extraordinary bravery; but there’s every day bravery too.

Harness emotion in ourselves and those around us and you become unstoppable.

In the process of casting blame and shirking responsibility, time is lost and lessons go unlearned.  

An overview of the Annual Conference 2018

Bodyform joins an illustrious line of Brands of the Year

The objective was to leave feeling at least 2% braver than when we arrived that morning.

Gemma Greaves, the Society’s chief executive, opened yesterday’s Braver 2018 Conference with the declaration that — following last year’s inaugural bravery-themed conference — “this year, we decided to go braver”.

We were thrilled to share the Brave Conference 2018 with so many of you in London, New York, Dubai and Hong Kong yesterday.

I’ve never met a person like him. And it was great to meet him, “Under the Spotlight”

“If you don’t make mistakes, you don’t make anything,” said Ant

One person pointed out that mental health is treated too much like a marketing budget.

Never be afraid to tackle a thorny challenge, at the latest fishbowl event, we took on the issue of mental health.

You’d be hard pushed to find a marketing leader who doesn’t love the idea of agile.

The audience at last night’s Marketing Society “Best of the Best” event, held at Royal College of Physicians, were treated to inspiring campaigns from:

Age. A prickly, awkward subject, especially for anyone working in the very youth-led marketing and advertising industries.