Melanie is an awarded media executive with more than 20 years of experience across radio, television, digital and OOH media in Asia Pacific.

Melanie is Talon OOH’s Managing Director (APAC) – a global, independent full-service OOH agency dedicated to driving client value through expertise, creativity, data and proprietary technology.  She leads the Asia Pacific team in delivering OOH campaigns worldwide.

Her leadership encompasses high-performance teams in marketing, audience intelligence, CX, planning and strategy. Melanie has a deep understanding of media strategy having experience from all perspectives - brand, agency and media-owner. She has worked on thousands of advertising campaigns globally, across most brand categories.

She is also passionate about contributing at an industry level, especially driving change and improvement on sustainability, audience measurement and mentoring.