John Botia

John began his career in 1989 as a Marketing graduate with Unilever, prior to undertaking a range of senior Marketing, Sales, HR and General Management roles in the drinks industry for the likes of Scottish & Newcastle, Heineken and Carlsberg, in a 30-year career which took him across Europe, North America and Asia.

John returned to Edinburgh in 2015 and set up Spirit-Level Associates, an organisational branding consultancy, with the late Charlie Robertson and Lisa Sutherland. Now operating as a sole trader under the Calo banner he continues to works on organisational and employer branding projects for SMEs.