Jason was a founding Board Member of The Marketing Society New York, and currently serves as Co-Chair. Following a long career as a strategic planner in advertising agencies in London, Jason joined Diageo for an eight-year period first in Amsterdam and then in New York, where he headed up Consumer Planning. In between Jason has been a Marketing trainer, brand consultant and GM, The Americas at System1 research: a journey that has brought him close to great Clients including Mars, Ford, Unilever, Shell, Danone, Kellogg's and too many more to mention.