Jacquelyn Whyte is a Director at Muckle Media, where she leads on award-winning earned media campaigns. With over 15 years’ experience across London agencies, including Good Relations, Grayling and Cow PR, she has delivered results-driven campaigns for major brands including Popeyes, Superdrug & Heathrow. Since joining Muckle Media in 2020, Jacquelyn has helped the agency grow its reputation as one of Scotland’s leading PR firms, recently recognised as the only Scottish finalist in the PRWeek Awards Best Agency Outside of London category.