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The new world of Marketing

Streaming live from New York, February 16, 8am to 9am


In a rapidly evolving world what has changed for marketers and what does the future look like?

The Covid-19 pandemic has challenged the rules of marketing. From trying to keep pace with an ever-changing customer and their expectations to faster decision cycles and the development of new data and technology. In this session we will explore how marketing has been redefined and what is required to fuel growth.

Join us on Wednesday 16 February, 8am ET, where Helena Verellen, Global Marketing Strategist, Sesame Workshop will be joined by leaders to discuss what the future of marketing looks like. 


Samantha Maltin, Executive Vice President and Chief Marketing Officer at Sesame Workshop, the nonprofit educational organization behind Sesame Street. She is responsible for elevating Sesame Workshop’s content and deepening brand engagement with consumers, partners, donors, and fans.  

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Streaming live from New York