LTC

Leading the Conversation

MacDonald Houstoun House, 8 September, 4pm to 6pm

We would like to invite you to join us for a new event aimed at Business Leaders, where you will have the opportunity to discuss some of the key issues facing our industry with other leading members.

The topic for discussion is the changing competencies in marketing. As you know marketing competencies help define the success in any organisation, but are these core competencies changing We will be discussing how marketing abilities, skills and behaviours that are expected from marketers are evolving and how clients and agencies need to respond.

The discussion will be chaired by Paul Menzies, Brand and Marketing Director, Beer, at C&C Group, and the discussion outputs will help The Marketing Society develop our programme of activities going forward. We hope the event will also provide a great opportunity to meet and chat with colleagues and fellow Business Leaders.

Let us know if you are interested in attending by emailing [email protected].

Venue

MacDonald Houstoun House