Digital Day Credit Baz Seal

Inspiration: Digital Day 2024 | England

Snap Inc, 9 May, 9am to 5pm

The Marketing Society Digital Day is back for 2024 and it promises to be bigger and better than ever.

With technology evolving at mind blowing pace, keeping up and knowing what’s best for your brand and business can be a full-time job, and that’s why Digital Day was born.

Through a mix of presentations, panels and breakout sessions, guests will hear from a diverse range of digital thought leaders, tech experts and changemakers who will simplify, demystify, cut through the noise, explore the trends and help you discover the digital opportunities that are right for you.

And because it’s a The Marketing Society event, there will also be plenty of opportunities to meet, connect and collaborate with other like-minded marketers.

Join us for a fascinating day designed to inform, inspire and arm you with the digital knowledge that will transform your business and your brand.

See our amazing line up of speakers listed below as well as our session programme or click the tabs above.


THE DETAILS

Thursday 9 May

9.00am - 5.00pm  | Snap Inc. 50 Cowcross St, London EC1M 3HP

Ticket prices

● Member – £299 + VAT

Free for Access All Areas Members (Individuals and Business Teams who have it within their membership package) - redeem your places by using the book now button

● Non-member – £350 + VAT

Ticket allocation for this event follows a first-come, first-served basis. In the event of full capacity, you will be waitlisted and provided with virtual access options.

 

In partnership with:

SQREEM, Deloitte Digital, IPG Mediabrands    

Powered by:

Snap

Supported by:

orb group

 


OUR SPEAKERS

Caspar Lee Jen Meyer Daniel Hulme

Jeremy Connell Michael Sani Sophie Neary

David Norris Rupen Shah Sara Holt

Hannah Hattie Matthews Beth Blacklock Alasdair Lloyd-Jones

Mark Thompson Ian Chapman-Banks Helen Wallace

Nishma Robb Jamie Brightons Olly Gosling

Danny Blackburn Digital Day Partners

 


Last year we heard from some great speakers: see some of their insights below:

The Digital Day Insight | Zehra Chatoo

The Digital Day Insight | Sam Reid

The Digital Day Insight | Hannah Matthews - she'll be back this year!

See more of our videos on YouTube channel

We took a deep dive into our 2023 Digital Day event series - take a read by clicking here.

Members can watch our playlist of full videos from Digital Day London 2023 here.

Our The Digital Day England 2023 Rapporteur Supriya Dev-Purkaystha shares her key takeaways from the event.

Please ensure that you are logged into your membership account to book events online.

 

Speakers

Michael Sani

Chief Exploration Officer, Play Verto Global

Sara Holt

Group Marketing Director UK and Europe, Merlin Entertainments

Rupen Shah

Head of Client Services, Thinkbox

Jen Meyer

Head of Media and Partnerships, Ford

David Norris

European Head of Creative Strategy, Snap

Hannah Hattie Matthews

Co-founder & CEO, Uncharted

Daniel Hulme

CEO, Satalia

Ana dela Guardia

Global Head of Planning for Breakthrough Innovation, Diageo

Sophie Neary

Managing Director, Retail and FMCG at Google UKI, Google

Jeremy Connell-Waite

Global Communications Designer , IBM

Ian Chapman-Banks

CEO & Co-Founder, SQREEM

Beth Blacklock

Senior Data Product Owner, Jaguar Land Rover

Mark Thompson

Chief Executive Officer, Saracens Group

Helen Wallace

Deloitte Digital's Creative Director & Global Lead Adobe Creative Cloud

Jamie Brighton

Director of Product Marketing, Adobe EMEA

Caspar Lee

Co-Founder, Influencer

Danny Blackburn

Chief Strategy Officer , KINESSO UK & Ireland

Nishma Patel Robb

Founder and CEO, Glittersphere

Sophie Devonshire

CEO, The Marketing Society
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Venue

Snap Inc
Dress code
Smart Casual

Programme

​​​​​​​

9:30 Morning Session

 

"If it's not measured - did it really happen? -

 

Digital Customer Journey - 

 

Digital Marketing Evolution. TV in a Connected World



 

The Future of Search - 








 

11.30am Mid Morning session

 

Digital Marketing Transformation - 




 

Don't be a Mannequin - 

 

Creating Hyper-Personalised content at Scale -










 

Influencer Marketing: Past, Present & Future 

 

From backlash to breakthrough: an Al with DEI playbook for brands - 

2.10pm Afternoon Session

Rethinking Al and impact on Business and Humanity -

 

 

 

A.I - Another industry Inflection Point -

 

 

 

 

Cultural AI is the superpower - disrupt not to be disrupted 

 

 

 

 

Are you ready for it? Search is Getting Brainier  - 

 

 

The future belongs to the Curators  - 

 

Play and Gamification provide insights that drive your bottom line whilst having a profound social impact - there's a new game to master! Michael Sani, Chief Exploration Officer, Play Verto

 

A panel hosted by Nishma Robb, President WACL featuring Sara Holt, Group Marketing Director UK and Europe, Merlin Entertainments

 

In this session, Rupen will touch on some of the fantastic opportunities brands have to drive success in the evolving world of advanced TV. Rupen Shah, Head of Client Services, Thinkbox

 

With the recent explosion of GenAI, algorithmic bidding and emerging platforms, the search ecosystem is changing fast - disrupting consumer behaviours and upending established advertising strategies and business models. How should brands respond to gain a competitive advantage in this pivotal moment?

Danny Blackburn, Chief Strategy Officer, KINESSO UK&I [IPG Mediabrands]

 

Jen Meyers, at Ford of Europe will share her experience & practical tips for getting a business and its many stakeholder shifted into a Digital first approach. Jen Meyers Head of Media and Partnerships.

 

Understand the behaviours of Genz around shopping, and how to capture their attention with your brand. David Norris, European Head of Creative Strategy, Snap Inc. 

 

The demand for content creation has never been great: consumer needs for hyper­ personalised experiences and content continues to push the scale of production required in one direction. Marketers need to help to keep up, and many are now focused on how they fix their content supply chain in response to the demand. But for enterprise organisations, its not as simple as flicking a switch - for most, there is a significant journey of change to be embarked upon. Helen Wallace Creative Director & Global Lead Adobe Creative Cloud and Jamie Brighton, Director of Product Marketing, Adobe EMEA

 

with Casper Lee, Founder Influencer.com

 

Hannah Hattie Matthews, CEO and Co-founder Unchartred

 

Daniel provides a radical new framework for thinking about Al, and discusses how organisations can practically adopt these technologies and avoid being seduced by the hype. He arques that whilst these technoloqies are incredible at creatinq qrowth and streamlining operations, for companies to stay innovative they need to also use Al to unlock the creative capacity of their workforce. Daniel also covers the macro impact these technologies may have over the coming decades. Daniel Hulme, CEO Satalia

Ian Chapman-Banks, CEO SQREEM Technology shows how he is helping agencies to harness new technology to drive transparency, accountability, reach and media impact at the dawn of the Al Age and goes on to interview Mark Thompson, CEO Saracens Rugby Club and Beth Blacklock, Saracens Women's Team player and Senior Data Product Owner at Jaguar Land Rover on how Al is changing the way they perform at pace. With Ian Campbell, CEO & Co-Founder of SQREEM, Beth Blacklock Senior Data Product Owner at Jaguar Land Rover and Mark Thompson CEO Saracens Group

Brands that are culturally vibrant grow almost six times faster than those that are not (Kantar). How can we harness culture to drive innovation in drinks and deliver transformative growth? Diageo's Breakthrough Innovation team specializes in anticipating trends that will be relevant to consumers within a 5-10 year horizon. In this talk, we will delve into how Codec AI allowed Diageo to gain insights into their cultural communities to address the innovation challenge.

Alasdair Lloyd-Jones, CEO, Codec AI and Ana dela Guardia, Global Head of Planning for Breakthrough Innovation Diageo

Join Google Managing Director, Sophie Neary, to discover how Al is revolutionising search today and get a sneak peak at what's coming to a search box near you soon. Sophie Neary, Managing Director, Retail & FMCG, Google

 

Informal fireside chat with Jeremy Connell-Waite. Jeremy will take you behind the scenes of the most cutting-edge assistants. How do you build a digital twin." Jeremy Waite, Global Communications Director, IBM Consulting

 

Book a FREE Tech Acceleration showcase session for a time that suits you – 1 hour on Zoom/Teams >> Book here