Community: From CMO TO CEO | England

England

In today's rapidly shifting business landscape, more CMOs are stepping into the CEO role than ever before. This event explores what it takes to make that transition - the skills, the mindset and the strategic influence required to lead an organisation end-to-end.

8:30am to 10:30am // 8 July 2026

Join us for an in-depth exploration of how brand leadership, customer insight, commercial acumen and digital transformation have become core CEO capabilities. Through keynote insights, practical frameworks and real-world leadership journeys, you'll gain a clear view of how to broaden your impact beyond marketing, position yourself as an enterprise-wide thinker and build credibility with boards and investors.

Why You Should Attend

This session is designed for ambitious marketing leaders who recognise that the path to the C-suite has changed. Marketing is no longer seen as a specialist function, it's increasingly viewed as an essential CEO-level capability. Whether you're actively pursuing a CEO role or looking to elevate your strategic influence and impact across the organisation, this event provides the roadmap, insights and practical tools you need to make that leap.

Whether you aspire to become a future CEO or simply want to elevate your strategic influence, this event will equip you with the tools, clarity and confidence to take the next step in your leadership journey.

Venue

Venue to be announced

Date

8 July 2026

Time

8:30-10:30am GST

Dress Code

Smart Casual

What to expect

• The CEO Capability Blueprint
Gain a practical understanding of the competencies needed to evolve from CMO to CEO and where the most common capability gaps sit.

• Cross-Functional Leadership Strength
Learn strategies to strengthen cross-functional leadership, financial fluency and enterprise-wide decision-making, skills that distinguish functional leaders from enterprise leaders.

• Board Expectations
Discover valuable insights on how boards evaluate CEO-ready candidates from marketing backgrounds.

• Learning from Real Transitions
Gain practical lessons from CMOs who have successfully expanded their remit, influenced organisational strategy and earned trust at the top table.

• Creating Your Personal CEO Roadmap
Leave with an action plan to shape your own CEO trajectory, from career positioning to skill development and stakeholder management.

TICKET & PRICES

INDIVIDUAL MEMBERS

Your ticket is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.

BUSINESS TEAM MEMBERS

This event is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.

NOT YET A MEMBER?

Our events are predominantly for our members but please register your interest (via the button at the top of the page) and one of our team will be in touch to confirm if a place is available.