Join us for an intimate, honest conversation about how marketers in Hong Kong are actually getting through this market.

No decks. No brand showcases. No polished LinkedIn answers. Just a small group of marketers in Hong Kong talking openly about what is working, what is not, and what we are all still figuring out.

Are budgets going up or down, and what does that mean for how we are investing across channels? Some channels are clearly delivering, while others may have quietly stopped working. What are the challenges that keep coming back as you try to hold your KPIs together? We will also look at how marketers are managing expectations internally, and whether global political instability has affected businesses for better or worse.

Many companies are still trying to make the Greater Bay Area work. Is Xiaohongshu the way in, or is that just where everyone starts? What else should we be doing? And where do we go for help when the market is one most of us are still learning?

We will also get practical about AI. Claude and ChatGPT are not directly available in Hong Kong, so some teams are using alternatives, VPNs or other workarounds. What are people actually using day to day? And what can these tools realistically do for our work versus what we have been told they can do?

Coffee & Conversation is an intimate, Members-only gathering that brings a small group together for an open discussion around the topics that matter most to them. There is no formal agenda and no presentations, simply a thoughtful working session with people navigating similar questions and challenges.