Content Library

Feeling the squeeze from CFOs?

Dr Grace Kite explores how CMOs can overcome challenges in demonstrating marketing ROI within tighter budgets and increased CFO scrutiny.
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Unpacking the Action - Intention Gap with Sandy Skees, Purpose and Impact Global Lead, Porter Novell

“Be the voice of the consumer who wants to do more.” ESG – environmental, social and growth, (yep you read that right), growth rather...
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AI & Content Creation for All Marketers

Bimbo Bakeries USA's Senior Director of Media, Analytics and Content, Marie Casimir Fallon, believes in the power of AI to boost capabilities for low-budget marketing...
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Speaker interview with Carol Chan

Carol is Founder of Comms8, an award-winning marketing agency known for bridging global brands with Asian and Chinese audiences. 
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Member Interview with Abilash Jai baskaren

Member Interview with Abilash Jai baskaren, Marketing Automation Professional at BT Group plc.
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Driving Societal Impact

In this digital age, as we talk about the impact of AI in every aspect of our lives, it isn't just a nice-to-have; it's a crucial component of building a sustainable future and creating meaningful societal impact.
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