What is your most hated business expression? 'Reach out' or 'let's take this offline'.

As media channels proliferate, it’s harder than ever for marketers to determine how best to deliver branding messages along the path to purchase.

So I’m on holiday this summer in Nantucket, an island between Boston and New York...

If you live in New York, have ever visited New York, or simply watched the ball drop on New Year’s Eve on television...

At the start of my career in marketing - a long time ago... - I used to work for ACNielsen and Ipsos, two multinational research companies.

Although a quarterly journal will inevitably miss the breaking news and thankfully doesn't have to acknowledge...