Content Library

The Marketing Society UAE Awards 2024

Announcing The Marketing Society UAE Awards for 2024 shortlist
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The Whole Marketer Ep121 - Psychological Biases with guest Richard Shotton

Episode #121. Today’s episode is a technical skill on psychological biases, where we’ll discuss the patterns found in decision-making that marketers can use to better...
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Balancing the basics & transformation in data driven marketing

Find out why Foundation & Transformation together move the needle for data driven marketers, from Global VP Digital & e-Commerce of Mars Pet Nutrition, Christina...
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Ethical Attention: Can Marketing Avoid Fueling Digital Addiction?

We hear from Toby Hutchins, Head of Strategy at EssenceMediacom, about digital addiction and how marketing can help.
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The Power of Personal Understanding

Developing your personal understanding can increase fulfilment and prevent burnout for marketers. Here’s how… 
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Empowering Marketing Teams

To embed a real culture of openness that promotes well-being, leaders need to do just that…. treat others how they would like to be treated
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