Content Library

Keep Austin weird: Nine SXSW 2016 takeaways

Recently I attended one of the biggest and most important tech conferences in the world.
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"Great Chinese Names" - VisitBritain

Over the centuries Great Britain has named many of the world's landmarks so VisitBritain thought they should invite the Chinese to re-name some of the...
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SapientNitro's insights from SXSW 2016

"From an open-source anti-malarial compound to renewable energy resources, Amyris Biotechnologies CEO John Melo explains his enterprise's corporate acts of altruism, as funded by the...
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Cognitive biases in the workplace and how to counter them

Many companies engaged in the application of behavioural science on their offer to consumers...
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I only want to play if I win

Every election I’d watch Mum and Dad go through the same palaver.
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Learning to code is not just for programmers

As technology and digital tools have evolved over the past few decades, so has marketing strategy.
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