Bill Bernbach was the man who invented good advertising. His agency, Doyle Dane Bernbach, was the most influential ad agency in the world. Bernbach made Bob Levenson the Head of Copy at his agency.

We have written a fair amount for this publication, as well as others, about Donald Trump’s journey to the White House.

The best advice I ever got Trust your gut, then act on it. The worst advice I ever got Absorb the pressure (never absorb the pressure) My biggest influence

A post about the ice age and what must follow it. The week after the management consultancy Accenture bought the advertising agency Karmarama...

Now that the White House will have a new tenant, one might well ask in the manner of old Fabian pamphleteers: whither feminism now? What is the true nature of this whole phenomenon in our lives and in our markets?

Adam Morgan, Founder & CEO of eatbigfish - the company behind the "challenger brand" - presents "How do we win in the age of The...