Content Library

The creative diplomat: should we always tell it like it is?

‘A diplomat who says ‘yes’ means ‘maybe,’ a diplomat who says ‘maybe’ means ‘no,' and a diplomat who says ‘no’ is no diplomat.’
Read Now

'Speaking Exchange' - CNA English Schools, Brazil

CNA have 580 language centres across Brazil and were looking to improve the learning experience...
Read Now

How to make a sign

There it is, at every entrance to the terminal at LaGuardia, one of the busiest airports in the world: TERMINAL CLOSED
Read Now

Toward dumber

If you want to reach more people, if you're measuring audience size, then the mantra of the last twenty years has been simple: make it dumber.
Read Now

How BE helps us to live healthier lifestyles

We generally have good intentions to do some or all of the things that we know are good for us - but frequently procrastinate
Read Now