“Frank Lowe single-handedly cajoled a whole generation of writers, art directors and film directors into revolutionising British and world advertising.” – Sir Alan Parker.--------------- It...

With lockdown restrictions easing in the coming months there are huge opportunities to reimagine marketing.

The Marketing Society Scotland (MSS) and its members today (17 May) launched a new ‘Marketing on Tap’ campaign to support the Scottish hospitality industry.

In 1981, Nintendo launched a new video game featuring a giant barrel throwing ape named Donkey Kong, holding a woman named Pauline, hostage.

According to recent research, British-based brands are in crisis and being outperformed on the local and global stage.

Carole Layzell, Senior, Director of Customer Transformation at Salesforce, shares three inspiring stories of how she’s empowered teams to win in 30 years of leading...