Content Library

Social media in the Middle East

We’re taking a look at where influencers are flocking to and what’s keeping consumers are engaged.
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Recognising Retail's Role in Social Change

In highlighting the true impact that retail has, we hope to inspire retailers to use their stores as a positive force for society, and in doing so, forge deeper relationships with customers.
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Disrupting the flower delivery category with Whitney Bromberg Hawkings of FLOWERBX

FLOWERBX Co Founder and CEO Whitney Bromberg Hawkings discovered that 60% of flowers that go into a shop are wasted. That prompted her to create...
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How to create a new category: healthy dog snack brand Denzel’s with Co Founders James Lacy and Nathan Perry.

Healthy dog snack brand Denzel’s is sold just like human snacks in convenience stores and petrol stations. Founders James Lacy and Nathan Perry explain it...
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Marketing Starter For Ten: author Andy Nairn on the role of luck in building a brand

For the latest in The Marketing Society podcast series, Starter for Ten – a series of ten-minute talks from clever people in our network about...
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Oli Beale, the pen behind ads, mimes and various subversive acts talks to Dave Dye (Creative Consultant to...well, companies like yours.)

“Hello Dave, We’ve not met before. I’m an ad creative too. I felt compelled to write and tell you how much I’m enjoying your blog...
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