Snapshot The UK’s leading energy supplier turbo-charged its brand performance by going back to customer basics and rising above price-led promotions. Key insights

Snapshot Aviva successfully managed a massively complex crossborder rebranding programme to fulfil its ambitious vision of strengthening its bond with customers. Key insights

Snapshot A consistently high standard of car marketing has turned Audi into an iconic, best-selling brand in the UK. Key insights

Snapshot Ariel’s campaign to get consumers to wash clothes at lower temperatures persuaded them that they could do something to battle climate change. Key insights

In this month’s blog Faris Yakob, chief innovation officer at MDC Partners, takes a look at the decade of digital so far.  It’s slap bang in the middle of 2012.

By creating an appealing desktop gadget to help its time-pressurised customers UPS successfully attracted new users. Key insights