'What do these three US retail brands share?' you ask? The answer is that all are looking at ways to improve your next retail experience. BREAKFAST ON THE GO

The Marketing Society defines marketing as 'the creation of customer-led demand, which is the only sustainable form of business growth' and puts marketing at the centre of this imperative.

Chaired by Nick Higham, BBC news correspondent, this year’s conference covered a wide range of global leadership themes delivered by a particularly impressive collection of speakers.

What's the most valuable lesson you've picked up in your career? 

I’ve always liked the parable of the Wizard of Oz.  Fans of that fabulous film will recall the climactic moment.

It may look as though I have a fixation about Facebook and I have to admit I probably do.  But I really should be more annoyed by the advertisers who appear to be allowing themselves to be bullied by the company.   The ridiculous no