We're not always very disciplined when it comes to taking medication; whether it’s to cure an illness, prevent one from worsening or to manage a chronic condition.

Elen Lewis, Editor of The Marketing Society curates 10 interesting facts from May.

Joss Davidge, Business Director of brand experience agency BEcause, continues his weekly search for great marketing ideas.

'If you don’t like what’s being said, change the conversation.' Don Draper, Mad Men

As part of our partnership with haystackonline, each week we showcase new marketing campaigns.

This month’s blog has something of a Germanic feel.