Content Library

Big Data, Big Deal (part 2)

Alex Batchelor, COO of BrainJuicer and former chairman of The Marketing Society, writes the second chapter of his story of data, taking us back to the first days of picture messaging and what they teach us about how to use data.
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Was this the best ad of the Super Bowl?

Best ad of the Super Bowl? The 30 minute ad for modernizing our nation's power grid.
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10 things we know about love

1.    65% of people are more likely to tilt their heads to the right when kissing instead of the left.
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Interview with Dame Ellen MacArthur

Dame Ellen MacArthur talks to The Marketing Society’s editor Elen Lewis about sailing around the world aged 24, and a new model for the world’s energy and resources.
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Why Mobile Is the Future of Media

It's been a month since you made your New Year's resolutions, so it's time to 'fess up: How are you doing? Did you stick to your diet? Are your finances in order? Been hitting the gym more than ever? Wait, what? You haven't?!
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Uncovering Sustainability Potential – the new USP

Isn’t it funny how, sometimes, you write something, look at it for a while and then suddenly it hits you.
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