Content Library

10 ways women are shaping the future

‘Women 2020’, a recent report written by Elisa Birtwistle for The Futures Company, explores how changes in women’s thinking and actions have repercussions for popular and consumer culture.
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How it feels to be a banker - ask a retailer

It’s hardly the end of capitalism, but the horsemeat scandal is showing large food retailers and manufacturers how it feels to be a banker. Meanwhile consumers – or people, as we might style ourselves– don’t know who we can trust.
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The snowball effect

Joss Davidge, Business Director of brand experience agency BEcause, continues his weekly search for innovative marketing ideas. 
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Tough getting to the top

The Shard is a very, very high building. You forget this when the lift whisks you up to the 28th floor in a few seconds - not even a third of the way up Europe’s tallest building.
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Marketing is about change, but who do we want to change?

You can't change everything or everyone, but you can change the people who matter.
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10 things we learned in February

It takes a Parisian bistro about three weeks to get through a horse carcass. Sarah Greene used to bite Peter Duncan's ankles to distract him during Blue Peter cookery demonstrations. 8% of parents with two or mo
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