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Cannes 2025 Spotlight
Join The Marketing Society at a series of events at Cannes
Blogs and think pieces
The Leadership Questions Marketing Leaders Are Asking in 2026
Insights into The Marketing Society's 2026 Global Leadership Mentoring Programme which focuses on influence, navigating transitions, leadership presence, and strengthening marketing's strategic voice within organisations.
Dispatches from Anthropy 2026: Part Three
The Marketing Society's Rachel Letham reports back on the final day at Anthropy 2026 and offers key insights from The Impact of AI on Employment and the Value of Being Human in the Workplace session.
Dispatches from Anthropy 2026: Part Two
Rachel Letham reports back on all the sessions in day two of Anthropy 2026 Uniting through Trust, Transparency and Public Good, Brand Purpose and The Trust Tax: How AI is Silently Eroding Credibility and Emotional Connection.
Dispatches from Anthropy 2026: Part One
Rachel Letham reports on day one of Anthropy 2026 with key insights on day one sessions Leading through Complexity and Values in Leadership.
Honorary Fellow Tony Scouller remembered
Former CEO of The Marketing Society Hugh Burkitt shares his memories of Honorary Fellow Tony Scouller who died recently.
If you want to make advertising great again, learn to Fink
Graham Fink's TheArtSchool proves that brutal, honest feedback from experienced creatives is still the most powerful creative education available.
Watch
Your Next Chapter | Smash Your First 90 Days with Mark Evans
Your Next Chapter | Smash Your First 90 Days with Mark Evans
Your Next Chapter | Navigate the Market with Kathleen Saxton
Your Next Chapter | Navigate the Market with Kathleen Saxton
Your Next Chapter | It's How You Show Up with Andreas Krasser
Your Next Chapter | It's How You Show Up with Andreas Krasser
Your Next Chapter | Own Your Career Strategy with Gareth Helm
Your Next Chapter | Own Your Career Strategy with Gareth Helm
Case studies
The Marketing Society Global Awards 2025: Not for profit marketing (Highly Commended)
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Not for Profit Marketing Highly Commended was A HEALTH WHODUNNIT: How a murder mystery drove thousands to local pharmacies for life-saving blood pressure checks
The Marketing Society Global Awards 2025: Marketing Transformation (Highly Commended)
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Transformation Highly Commended was Our CRM Transformation
The Marketing Society Global Awards 2025: Marketing Transformation (Highly Commended)
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Transformation Highly Commended was From nought to sixty
The Marketing Society Global Awards 2025: Marketing Innovation and Technology (Highly Commended)
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Innovation and Technology Highly Commended was Audi Match, How we helped prospective car buyers find their perfect Partner
Empower
Can subtlety save us from cynicism?
'Over the last 18 months it's safe to say we're fed up', writes Havas Hong Kong's Head of Strategy, Duncan Bell. 'And brands haven't escaped this malaise.'
Storytelling - Oh no, do we have to?
Author and global speaker on communication, creativity and collaboration, Neil Mullarkey, says the good news is, everyone can tell a story: colleagues, clients, customers... you just have to seek them out.
Why stories are important for Squiggly Careers
Helen Tupper, Co-Founder of award-winning career development company Amazing If, on what makes a good squiggly career story and when you should tell yours.
The stories we tell...
Author, speaker and founder of Upping Your Elvis, Chris Barez-Brown, says that the stories we tell ourselves shape our very being, and in just ten minutes a day we can be happier and more optimistic.
Interviews
Interview with Jamie McCall
You spent 20 years at Nike. What’s the single biggest lesson you learned about keeping a global brand innovative — and how has...
Member Interview with Anam Amin
Member Interview with Anam Amin, Head of Marketing
Member Interview with Julia Galina
Member Interview with Julia Galina, Chief Growth and Marketing Officer