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Cannes 2025 Spotlight
Join The Marketing Society at a series of events at Cannes
Blogs and think pieces
Net Zero is Dead. It’s Time to Walk Away from ‘Sustainability’
Leo Rayman argues that traditional sustainability messaging has become obsolete and as marketers we should instead be reframing the climate transition as a massive economic and technological revolution.
Leadership Lessons
Leading a growing marketing team is both a challenge and a privilege. It requires not only aligning people with goals but also...
Leading Through Change: Slow the f*ck down
So. Much. Overwhelm.
There’s no doubt about it… the world’s a bit of a mess right now. Politics. The economy. War. Division. AI...
Succeeding Without Suffering
Navigating a world of economic uncertainty. Encouraging innovation whilst maintaining operational efficiency. Adopting and...
Agility: The True Superpower of Modern Leadership
In marketing, speed has always been part of the game. But in today’s world, where change change outruns us all, speed alone isn’t...
Slow is smooth, smooth is fast. Finding the right pace in a fast, ever-changing world
The pace of change today is accelerating. As leaders, we are expected to respond to shifting consumer behaviours, emerging...
Watch
The Digital Day Singapore 2025 Highlight
The Digital Day Singapore 2025 Highlight
The Global Conversation - The Data-Driven CCO: Turning Insights into Impact
The Global Conversation - The Data-Driven CCO: Turning Insights into Impact
The Learning Lab - How to 10x yourself with AI with Sam Reid
The Learning Lab - How to 10x yourself with AI with Sam Reid
The Digital Day England 2025 Sessions
The Digital Day England 2025 Sessions
Case studies
The Marketing Society Global Awards 2025: Not for profit marketing (Highly Commended)
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Not for Profit Marketing Highly Commended was A HEALTH WHODUNNIT: How a murder mystery drove thousands to local pharmacies for life-saving blood pressure checks
The Marketing Society Global Awards 2025: Marketing Transformation (Highly Commended)
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Transformation Highly Commended was Our CRM Transformation
The Marketing Society Global Awards 2025: Marketing Transformation (Highly Commended)
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Transformation Highly Commended was From nought to sixty
The Marketing Society Global Awards 2025: Marketing Innovation and Technology (Highly Commended)
On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Innovation and Technology Highly Commended was Audi Match, How we helped prospective car buyers find their perfect Partner
Empower
Can subtlety save us from cynicism?
'Over the last 18 months it's safe to say we're fed up', writes Havas Hong Kong's Head of Strategy, Duncan Bell. 'And brands haven't escaped this malaise.'
Storytelling - Oh no, do we have to?
Author and global speaker on communication, creativity and collaboration, Neil Mullarkey, says the good news is, everyone can tell a story: colleagues, clients, customers... you just have to seek them out.
Why stories are important for Squiggly Careers
Helen Tupper, Co-Founder of award-winning career development company Amazing If, on what makes a good squiggly career story and when you should tell yours.
The stories we tell...
Author, speaker and founder of Upping Your Elvis, Chris Barez-Brown, says that the stories we tell ourselves shape our very being, and in just ten minutes a day we can be happier and more optimistic.
Interviews
Member Interview with Anne Stagg
Member Interview with Anne Stagg, CEO, Digitas
Member Interview with Daniel Tartaro
Member Interview with Daniel Tartaro, Head of APAC, Winnin
Member Interview with Kate Newton
Member Interview with Kate Newton, Strategy Director, Multiply