6th Anniversary of the programme

50 Scholars per year

300+ Alumni

REGISTER YOUR INTEREST FOR THE 2027 SCHOLARSHIP PROGRAMME

In 2022, The Marketing Society launched a new Scholarship – an initiative designed to champion future talent and help accelerate the careers of high-potential marketers in the UAE. Each year we award 50 Scholarships and provide a complimentary programme of events, training, webinars, mentoring and more, helping to develop marketing, business and leadership skills in promising individuals.

The programme provide 50 young marketers from the UAE access to thought leadership content, tailored webinars, select events, mentoring opportunities and development training from The Marketing Society community.

Are you a young hungry ambitious marketer who wants to take your career to the next level? Do you know any marketers who are future stars of the industry? Or someone who uses initiative and delivers results for their brand or clients? Have these future leaders excelled in their careers to date, been involved in projects that exceeded expectations, and demonstrated a drive that sets them apart from their peers? Then apply today.

Register Your Interest

WHAT DO I GET AS SCHOLAR?

A Society Subscription

As Scholar you will receive a one year subscription to The Marketing Society.

Access to real knowledge

With your subscription you will have access to our thought-leading content, publications, webinars, virtual events.

Accelerate your career

A carefully curated programme of events (hearing from the leading marketers in the region), training sessions from world-class facilitators, mentoring from Marketing Society members and training sessions from senior leaders.

Topics covered

Topics covered include Communication, Personal Branding, AI, Sustainability, Brand Building, Leadership Development, and more.

Safinaz Alsayyed

“Being part of the Marketing Society Scholarship 2025 was a truly enriching experience. The sessions were thoughtfully curated, offering a wide variety of topics and speakers, each bringing a unique perspective that challenged and inspired me. Although the program took place over a short period, the depth of learning was remarkable. One of the most valuable aspects was the opportunity to connect with like-minded professionals across the industry. The network we built feels genuinely long-lasting and will no doubt open doors to future collaborations and opportunities. I highly recommend this Scholarship to any marketing professional looking to grow, be inspired, and build a powerful industry network.” Marketing Officer, Etihad Airways

Tamara Zennie

“I joined The Marketing Society Scholarship as I was transitioning from one company to another. I can say without a doubt that it has been one of, if not the most, insightful experiences to guide this transition. The seminars, mentorship sessions, networking opportunities and discussions with fellow marketers propelled me to enter the new role confidently, and the guidance I received from members of the Society and my mentor left me feeling supported and equipped during my transition. To any future scholar who will be joining this incredible community, I guarantee that you will graduate with skills that you will carry for many years to come”. Marketing Lead, Azadea Group

How are the Scholars selected?

Once the applications are closed, a jury of CMO members will select the 50 stand out submissions. The judging day will take place in early October & November 2026 and applicants will be informed by the begining of December if they have been successful or not.

For more information please do get in touch with Emely Guzmán Acevedo, Event Manager

When does the programme take place?

The course starts in January 2027. There will be 10 in-person sessions taking place in Dubai between January and June, with sessions scheduled throughout January, March, April, May, and June. Graduation will take place in November at the Changemakers Conference.

Who are the speakers on the course?

You will be hearing from senior industry leaders who have been there and done it. Those who are leading teams, departments and shaping the marketing industry in the UAE. Each speaker will not only bring their knowledge and expertise, but you'll get the chance to learn more about them personally.

Examples include:

Mohammed Ismaeel, GCC Chair, The Marketing Society & Partner TOUGHLOVE Advisors
Amina Taher, UAE Chair, The Marketing Society & Chief Brand & Communications Officer, Majid Al Futtaim
Hanan Eissa, Senior Vice President, Atlantis Resorts
Khaled Ismail, International Chair The Marketing Society & CEO of TOUGHLOVE Advisors
Anja Petrovski, Chief People Officer, Al Nabooda Automobiles
Neda Shelton, Chief Marketing Officer, Solutions Plus
Ebru Tuygun, Chief Marketing Officer, GVGL

Who are the mentors?

This mentoring initiative provides you the chance to accelerate your career by having one-on-one time with one of the leading marketers in the GCC. Come prepared to your sessions with the areas of your career that you think need development and improvement. The more you prepare and think in advance, the more impactful your sessions will be. You'll be required to have three, one-hour sessions over a four month period. These can either be done physically or remotely.

What is the frequency and timings of the events?

The sessions will run from 8:30–10:45 AM physically in Dubai. There will be two sessions in January, February, April, May and June. We try to spread the sessions two weeks apart.

Is there a cost?

The programme is complimentary.

Credit: Canva Magnifying Glass by billion photos

THE UAE SCHOLARSHIP 2027