Tingyi Yuen
Senior Strategist, Marks
A senior strategist who helps brands unlock growth through consumer insight, cultural understanding, and commercial thinking.
Tingyi is a Senior Strategist who partners with brands to unlock growth through consumer understanding and cultural insight. With experience across agencies and in-house teams, she has led brand strategy, innovation, and communications projects for food and beverage, alcohol, beauty, and lifestyle brands across APAC and EMEA. Tingyi combines strategic thinking with a commercial perspective to help brands innovate and navigate change.