Interview with Celina Burnett

Interview with Celina Burnett
This week we meet Celina Burnett, Partner, Gain Theory.

What’s your golden rule?
Actions speak louder than words.

Who has been your biggest influence?
My first boss. She taught me the value of keeping things simple, and that success in business is about building relationships.

Most hated business expression?
Solutioneer is one I heard recently, in the phrase: “we love to solutioneer for our clients…”

What's the smartest business idea you've had?
Joining the London 2012 Organising Committee (LOCOG) to head up the social media command centre for the Olympic Games. A truly amazing and unforgettable experience.

Which leader do you admire most and why?
There’s no single leader I would pick out. Different people inspire me for different reasons every day.

What’s your favourite word?
Skulduggery. Who wouldn’t love the English language with words like this?

Tell us a secret…
While spending a year living in Russia (as part of my undergraduate degree) I had to go to hospital and woke up midway through the operation. I kept that a secret from my family until I came home, nearly a year later; I didn’t want to them to worry…

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