Terry Kane's career is characterized by his significant contributions to digital innovation and leadership. As the Managing Director at The Trade Desk, he has played a crucial role within the global leadership team, guiding the company's strategic direction in digital advertising in the MEA region. Prior to this, Terry led commercial and marketing strategies for META (formerly Facebook Inc.) across EMEA for 9 years, where he honed his skills in shaping the digital marketing landscape. Additionally, his 8-year tenure as Executive Director of Digital Strategy at Jumeirah Group underscored his expertise in driving digital transformation for a global luxury hospitality brand. Beyond his corporate roles, Terry has ventured into entrepreneurship.

Terry's academic background is diverse, holding master’s and undergraduate degrees along with certifications from prestigious institutions such as London Business School, Columbia University, and Oxford University.

Outside of his professional and academic pursuits, Terry has contributed to the broader community through various board memberships across the public, private, and educational sectors. His experiences as an adjunct professor and his active engagement in industry discussions highlight his commitment to sharing knowledge and fostering growth in the digital domain. Terry is an avid ultra-marathon runner, completing over 100 half, marathon and ultra’s and completing the renowned Marathon Des Sables twice and again doing the 265KM race in 2024.