For the first time in Cannes we are approaching a true gender balance with 43% of jurors being female, double than in previous years. It deserves a serious hat-tip because in 2014 just one in five of the jurors were women.

The idea of a brand having a relationship with consumers is one thing that differentiates it from a mere product. But what sort of relationship is right for your brand?

Now’s visually arresting outdoor campaign for the Women’s Equality Party has won over...

A brand is designed to simplify complex concepts. But in the real world, simplification isn’t always smart.

India’s beauty and attractiveness lies in its complexity and diversity.

Shortly before the 2016 US presidential election, a nuclear bomb hit the Trump campaign. A video showing Trump making sexist remarks about women was leaked.

“When your values are clear to you, making decisions becomes easier”  Roy E. Disney

Attracting and retaining talent in an era of exponential change is a global challenge...

Presenting the shortlist for The Marketing Society Marketing Leader of the Year 2017.

Marketing Society Fellow, Mark Price releases new book 'Fairness for All : Unlocking the Power of Employee Engagement'.