Think piece

‘Pride Month’ branding

Pride month is around the corner, a time for queer celebration, parades, solidarity, vigils and tributes
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Default settings

“Of all of the tools in the choice architect’s repertoire, default rules may be the most promising; they are almost certainly the most discussed.
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Modernizing mental health

As Southeast Asia rapidly urbanizes from farming communities to pressure-cooker cities, mental health awareness is rising.
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Sweating the small stuff

Sometimes we forget how important all those everyday communications we send and receive can be, and how tiny changes to them can lead to totally different outcomes.
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All you need is emotion. Really?

In part one we learned about emotions from a scientific perspective. Now discover the importance of emotions in decision making. 
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Behavioural Science 2019: The past, the present and the future

New Frontiers in Behavioural Science Series – article 1 by Crawford Hollingworth and Liz Barker, The Behavioural Architects
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The behavioural scientist’s guide to fuelling creativity

Creativity is a skill that can be nurtured and developed and is useful in a multitude of capacities
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If Elizabeth Warren became POTUS and broke up big tech

Elizabeth Warren has vowed to break up the tech giants, if she is elected to the White House in 2020
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Ramadan Series Part 2: Creative Planning

Rather than slowing down as is common belief, several industries peak during Ramadan, including beauty and entertainment
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Challenger brands to watch in 2019

Annual round-up of the brands and businesses we think are going to make the biggest impact in 2019. 
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