Event review

Marketing Leader of the Year 2016: McDonald’s Alistair Macrow

On 15 June, McDonald’s Northern European marketing boss, Alistair Macrow was lauded for his leadership skills...
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Letter from Hong Kong: A buggy concept

Marketing Unbound Hong Kong, The Economist Group’s first-ever marketing-focused event in Asia...
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The Marketing Society Dubai hosts author Philip Graves

The recent breakfast session saw prominent business author and consumer behaviour expert Philip Graves...
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Proof: top marketers are early birds

When a speaker like Philip Graves is lined up for a breakfast talk at the Marketing Society Middle East...
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Dogs, barking and what really matters to modern marketers

In Arthur Conan Doyle’s collection The Memoirs of Sherlock Holmes, one story stands out...  
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Why the industry is failing to attract the best and brightest talent

One of the things that plays on my mind most as a marketing director is talent.
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The uncomfortable truth about marketing

We are not attracting bright, young talent into marketing. We need engineers and physicists and they’re not interested...
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Yousef Tuqan – Arabs be Like

The Dubai Chapter of the Society recently organized a breakfast session...
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From functional leader to leading the enterprise

Last night was another opportunity to hear first hand from the CEO of Direct Line, Paul Geddes.
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Uncomfortable Breakfast: Disruptive Technologies

Featuring four speakers with diverse backgrounds in technology start-ups...
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