To mark 40 years of The Marketing Society Global Awards, Accenture Song captured insights from industry leaders in a powerful four-part video series exploring why marketing matters in today’s disruptive world.

On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Successful and Effective Partnerships Winner - How Coca-Cola transformed its Olympic partnership to win over Gen Z

On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Not for Profit Marketing Winners - Mental health is a big issue; this is how Every Mind Matters is making it smaller

On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Transformation Winners - In our transformation era: a whole new flight path

On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing Innovation and Technology Winners: Daisy vs Scammers

On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Marketing for Positive Change Winners Pioneering Responsible Marketing for People, Planet and Profit

On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Global Marketing Excellence Winners - How a successful global model seamlessly adapts to local market conditions to fuel worldwide growth

On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Customer Engagement and Loyalty Winners From Frustration to Fandom: How SMARTY Supercharged Customer Engagement

On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Creative Use of Media Winners - More beauty than a billboard can handle: the Boots OOH story

On 9 July, in London, we celebrated 40 years of The Marketing Society Global Awards. Best Agency Team Winners WeAreFearless