Sarah Dawson is Managing Director at CSM Sport & Entertainment where she runs the agency’s Brands business, responsible for global and local partnerships. Brands include Jaguar Land Rover, HSBC, Lucozade, Tudor and multiple Unilever brands such as Rexona, Simple and Dove Men+Care. She has been with the business since 2012 having joined with extensive experience in partnership marketing in both sport & entertainment.
The impact of the pandemic has been wide reaching on businesses and the work force at large. Sarah Dawson, Managing