Welcome to our online edition of SOS where we provide a platform for our members to make connections, share content and support our local marketing community.
CONNECTIONS |
| Meet our Members Scottish Enterprise Scottish Enterprise is Scotland’s national economic development agency – committed to growing the economy for the benefit of all. They help create more quality jobs and a brighter future for every region in Scotland. They support thousands of companies across Scotland and help catalyse changes in the economy that will have a long-term positive impact on our business competitiveness globally. Across the world the definition of economic success is changing. Successful nations no longer seek only to create wealth, they distribute wealth so that the benefits are shared by all. Wellbeing is central to sustainable and inclusive growth. Scottish Enterprise is a corporate member of The Marketing Society and Senior Marketing Manager Marina Maciver sits on the Marketing Society Scotland Advisory Board. scottish-enterprise.com |
Meet our Partners Orb Group Orb is the official merchandise partner of the Marketing Society Scotland and provide support at many of our events across the year. Orb Group is a community of marketing and supply chain experts with over 20 years’ experience in creative services. They focus on delivering sustainable and ethically sourced products into the hands of an engaged audience. Their aim is to collaborate with brands to integrate the needs of both marketing and procurement. They use marketing insight to help create both functional solutions and tailored designs which will deliver a measurable ROI. Combining strategic thinking design and dedicated account management to help recycle spend back into marketing budgets. We encourage our members to use our partners when possible and Managing Director Mike Smith is the key contact. orbgroup.co.uk |
Member News Ian Macleod Distillers Smooth and tropical, liquid sunshine. Recent work from D8 for Ian Macleod Distillers - brand positioning, identity and packaging for Langs Rum. See the work Leith Time is running out. Last week Leith launched a new film for WWF featuring Lewis Hamilton and Jess Glynne which aims to shine a light on the current crisis in the Amazon. See the work Studio Something The agency's Production arm are looking for participants for their new BBC Scotland series: Do you come from a teetotal culture. Are you a teetotaller, aged between 18-30 and based in Scotland? Apply Do you value your career above all else, with personal relationships coming second? The team are looking for 21-35 year olds based in the UK willing to talk about their career-first approach. Apply |
CONTENT |
| Ice-cream, activism and puns: How Ben & Jerry’s models purpose in an age of outrage Read article Have digital marketing trends *really* changed all that much during lockdown? By Heather Robertson, Marketing Executive at MadeBrave Read blog Did Dettol misjudge the mood of the nation when it thought we missed old sandwiches and watercooler chats about the weather? By Pam Scobbie, Executive Creative Director at WIRE Read article 27 great reads on leadership, networking, creativity and more Recommended by TED speakers Find out more |
COMMUNITY |
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NABS Art Auction Recommend a colleague > join our mailing list Supporting our Society is brought to you in association with VisitScotland, the Marketing Society Scotland’s online learning partner. |
