SOS

SUPPORTING OUR SOCIETY: 11 November 2020

CONNECTIONS

Meet our Members

SSE

We are delighted to have SSE as a corporate member of The Marketing Society. SSE are driven by their purpose to provide energy needed today while building a better world of energy for tomorrow. They are a leading generator of renewable electricity and one of the largest electricity network companies in the UK. They develop, own and operate a low carbon infrastructure to support the zero carbon transition. Listed in the FTSE100 they contribute around £9bn to the economy and employ 12,000 people across the UK and Ireland.

Colin Banks is Head of Sponsorship & Reward at SSE and sits on The Marketing Society Scotland Advisory Board. Last year Colin chaired an Industry Insights event at the SSE Hydro.

sse.com

Meet our Partners

International Beverages
International Beverage Holdings Limited is one of the industry’s most dynamic global drinks businesses. Established in 2006 as the international arm of ThaiBev specialising in distinctive, premium local brands for global growth. Their high quality brands are enjoyed by consumers in over 85 global markets and include Chang Beer, Old Pulteney single malt Scotch whisky, Hankey Bannister blended whisky and Caorunn Gin.

Those lucky enough to have received a Star Awards in a Box this year would have enjoyed the distinctively shaped miniature bottle of Caorunn which is small batch distilled and crafted at Balmenach Distillery in Speyside. Infused with six traditional and five locally foraged Celtic botanicals and with nearly 200 years of heritage, Caorunn has a unique depth of flavour and character.

Cara Chambers is Global Marketing Director at Inter-Bev and a Fellow of The Marketing Society. Cara help set up our mentoring programme over 10 years ago which remains an important membership benefit.

interbevgroup.com

Member News

University of Edinburgh Business School
Postgraduate students in Marketing and Business Analysis from Edinburgh University are looking for companies to provide a live brief for their summer research projects. If you are interested in finding out more about how you could benefit from a substantial piece of research into a topic of your choice, contact Aidan Hetherington.

STV
This week STV launched an on-air short film initiative, Black Voices Scottish Experiences. Comprising a series of 3x60 second films, the campaign offers a platform for Black voices in Scotland to share their experiences of racism and their vision for the changes they believe need to happen. It was produced by the STV Creative team.
See work

The Lane Agency
McEwan's Beers are encouraging you to take inspiration from their famous Cavalier this Movember. Word is a couple of Laners are following their lead too! See the work

New luxury tableware client, Maison Margaux, appeared in The Sunday Times Style section last weekend. See more

Scottish Ballet
With an all-female cast led by Principal Constance Devernay, The Swan is a powerful showcase of dancers' strength and connectivity and is supported by Aberdeen Standard Investments. The film will premiere on Thursday 19 November at 7pm and will be available online until Thursday 26 November. Tickets are free but must be booked in advance.
Book now

LUX - The Food & Drink Agency
The team is toasting a raft of new client wins including Flavourly’s Arcade Beerworks brand, Bells Pies, Robin’s Oat Milk and Blackthorn Sea Salt; with work comprising brand strategy, social media, PR and design.

Dentsu Aegis Network
This CMO report from DAN identifies the five strategies deployed by Frontier CMOs who are well prepared to manage the recession and are wrestling control of their brands’ destinies. 
Read report

MadeBrave
Working with the Bunnahabhain team MadeBrave developed an evolved brand position for their iconic whisky and built a campaign to roll out across all international markets.
See work

Whitespace
The team recently created a new brand and designed the website of Research Data Scotland. RDS are all about using data for good, to help improve the social, economic and environmental wellbeing in Scotland.
See work

Historic Environment Scotland
The National Theatre of Scotland in partnership with Historic Environment Scotland presents Rapunzel: A Hairy Tale Adventure an online festive show, packed full of songs and filmed at Stirling Castle.
Find out more

CONTENT

5 ads that won it for Joe Biden
President-Elect Biden spent more money on advertising than any other US presidential election candidate.
Read article

The politics of humiliation
A view from Dave Trott
Read article

Suffering is universal, victimhood is optional
During tough times it can be helpful to take solace from individuals who have faced many challenges in the past and come through them. Reading list by former MSS Chair, Mick Doran.
Read article

COMMUNITY

SocialEyes
This Thursday at 6pm, Broadway and West End choreographer Lucy Hind (@lucymayhind) is hosting a virtual communications masterclass. An intimate session, with just ten tickets available, she will take participants through ways to make the most of your conversations online, in order to help you connect more with clients and colleagues. Use the code MARKETINGSOC to get 10% off tickets. Book here 

If you are interested in signing up for a SocialEyes Christmas event or to discuss a bespoke event, please email or DM Pam Scobbie at WIRE.

The Culture Collective 
This £1.5million initiative from the Scottish Government is to establish a network of creative practitioners, organisations and communities to respond to the impact of COVID-19 by providing employment opportunities and actively engage people in shaping the future cultural life of their community. Expressions of interest are now invited, and an online Information Session about the initiative will take place on Thursday 12 November, 15:30-16:30.
Find out more

Job Opportunities
Social and PR Account Manager, Stripe
Motion Designer/Animator, Bauer
Global Director of Marketing and Comms, Head of Sales & Marketing, Brand Manager - Premium Spirits - via Denholm Associates


Recommend a colleague > join our mailing list
Contribute to SOS > email Joanne
Sign up as a member > email Caroline 
Marketing Society Scotland & Membership > full details


Supporting our Society is brought to you in association with VisitScotland, the Marketing Society Scotland’s online learning partner.