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The search is on for a new chief executive

...following the news that our very own Gemma Greaves is leaving the Society

The search is on for a new chief executive following the news that our very own Gemma Greaves is leaving the Society to start a new venture.

Having joined The Marketing Society back in 2006 as its first ever membership manager, Gemma worked her way up to chief executive in 2017. During her tenure, Gemma transformed the business from a London-based network to the progressive global community it is today with seven thriving hubs worldwide in London (HQ), Scotland, New York, Dubai, India, Singapore and Hong Kong.

Gemma also introduced the ground-breaking brave agenda which focussed on the human side of marketing, shining a light on taboo topics not normally discussed openly such as mental health, diversity, age, race, imposter syndrome, gender stereotyping, sexual harassment and neurodiversity, creating safe spaces for members to have uncomfortable conversations.

Alongside this, championing the role of the CMO, the importance of marketing leadership in business and developing and nurturing emerging industry talent remained a constant focus.


Leading the search for Gemma’s replacement is executive search firm Hunter Miller

- with a little help from Gemma herself. President Syl Saller will be involved once candidates have been shortlisted along with Society Chairman Craig Inglis and we aim is to have a new CEO in place by June at the very latest. Gemma will stay in the business to ensure there is a smooth handover and transition period.

If you are interested in applying for the role or know someone who would be perfect for the job, please email any Hugh Wigmore at Hunter Miller. The deadline for applications is 7 February.


Commenting on her time at the Society, Gemma said,

'I can honestly say working for The Marketing Society has been the best part of my career. Being chief executive has been such an honour and I feel truly blessed. What a privilege it has been to lead such an influential network of the best and brightest in our industry.'

'There are so many things I’m proud of - creating the brave agenda and taking it global has been a real highlight. By creating spaces to talk about the things that matter we have started to make real change together and have a bigger impact.'  

'I feel incredibly lucky to have met and worked with so many talented people especially my team, who are the unsung heroes in everything we do.'

'The time is now for a change and I’m ready to embark on my next adventure, continuing to grow my club Cabal and starting a new venture called Nurture, with my business partner Dan Cresta (formerly Naked Communications and the7stars), which will focus on our belief in the power of connections to build better businesses.'

'I know the Society will continue to flourish and we are looking for someone outstanding to take my place – the search is on.'

Craig Inglis, Customer Director at John Lewis and Chairman of the Marketing Society, added, 'I'm extremely sad to see Gemma leave, she's a force of nature and her relentless drive and positive energy have made her the lifeblood of the Marketing Society for many years. She is the reason why many of us became involved with the Society, she's been the driving force behind our expansion globally and the ground-breaking brave agenda that she masterminded will be her powerful legacy.'

While Syl Saller, Global CMO of Diageo and President of The Marketing Society said,

'I have loved working with Gemma. She is an iconic brave leader who has led a transformational agenda with heart and authenticity.  She has led the Marketing Society to a new mission, which touches the lives of so many people.  We should all be so proud of the clarity she and the team have brought to the mission, inspiring us all to be just that much braver'.


You can also read the story in Campaign here.