Neil Simpson
Associate Planning Director, Weber Shandwick
Neil is a planner who has worked with creative agencies in London, New York and Scotland across a range of categories and sectors, including energy, pharmaceuticals, and FMCG. His experience ranges from global marketing campaigns to highly targeted campaigns for specialist B2B audiences. He is well versed in customer research, brand positioning, as well as effective and impactful creative.
Forget politics, food, and attitudes to swearing. The toothpaste aisle is, for my money, the biggest culture shock between the
The UK is often accused of thinking itself exceptional, but maybe it's onto something...