Morna has over 20 years’ experience developing award-winning campaigns for a mix of consumer and public sector clients. As well as providing strategic client counsel and project direction she is also responsible for delivering Stripe business growth and diversity.
Over her career she worked with brands such as Tesco, Coca-Cola, Foster’s Lager, Glenmorangie, John Lewis, MacSween, Ultimo and IRN-BRU managing a variety of crisis communications from product recalls, road traffic incidents, advertising complaints, social media fails, North Sea emergency planning and company acquisitions through to issues such as the sugar tax and Covid-19 cancellations.
Before joining Stripe, Morna was Brand Communications Manager for The Glenmorangie Company, part of LVMH, has worked in-house for Cadbury Schweppes Australia, and as a senior consultant with Weber Shandwick.
How to prepare a plan of response? How fast will economic recovery be? Morna McLelland, MD of Stripe chaired this